Businesses know how difficult it is becoming to compete on the web in today’s digital landscape. The worst thing you can do in your search for improvement and success is to ignore your website. Hopefully these next few points will help you to understand why an outdated website is bad for business.
It’s Mobile Time!
One of Google’s newest additions to how they rank your website within their index is the mobile compatibility of your pages. This means that they check to see how well your site renders across a plethora of different mobile devices like smartphones and tablets. The speed and user accessibility of your site will be a big trend among designers in 2017 and beyond. If you have an outdated website and you’re not ready to play nice with mobile devices, your business will suffer online.
I Never Said That….
If you are human, you’re always changing and chances are so is your business. Whether you are responding to your market or experiencing growth, today is going to be different from yesterday and tomorrow. The relevance of the content on your site is another factor important to search engines and the health of your business. Even if you do not have earth shattering news to share with your website visitors, you should still find ways to keep your website’s content fresh and in tune with your real life endeavors. Blogs and social media are great tools that allow you to promote your site and keeps its content updated.
Simplicity, My Dear Watson.
It wasn’t long ago that the big trend in web design was flashy images and fancy animations. Those days are long gone and the novelty of such tactics has worn thin. Nowadays, it is more important that your site is attractive and easy to navigate. So, put away the bell bottoms and platforms, and try on a nice pair of black slacks, it’s almost 2017!
Do you think you have an outdated website? Does it appear to be mobile-friendly? Is the content fresh and up-to-date? Does it have a new age design? If you answered no to any (or all) of these questions, you’re probably sporting an outdated website. No worries – we’re here to help! What’s more…we keep our website design prices affordable. Contact us today to learn more.